Finding trade shows

Finding trade shows

Finding Trade Shows Within Your Industry

If you’re an experienced trade show marketer then you probably already have your ways for knowing when industry events are scheduled throughout the year. However, if you’re a beginner, you probably don’t have access to these same resources. But that’s okay, because we’re going to provide you with top resources for finding trade shows within your industry.

Trade Show Listing Websites That You Should Know 

Finding trade shows is as easy as going online. There are literally several dozen websites on the Internet that you can use to keep track of all the trade show happenings within your industry. Some of these are much better (and more reliable) than others. Be sure to check out the excellent eventegg.com as it is comprehensive, global in scale, and has an excellent search feature. One of the better ones to consider is expocentral.com. Having been around since 1998, this website can provide you with an extensive list of all the trade show events happening within your industry, as well as their dates and registration information.

Another reliable website is tsnn.com. This one is actually one of the more visually appealing trade show resource websites out there, and will allow you to quickly and easily find the event of your choice. The site’s prominent “Search” feature will allow you to browse through different events based on your geographic location, the date of the event, or the industry that its in. Here are some other reliable websites to consider:

  • Bvents.com
  • Eventseye.com
  • Exhibitions.co.uk
  • Expofairs.com
  • Globalsources.com
  • Tradeshowz.com
  • Mytradefairs.com

As you can see, finding trade shows within your industry is as easy as searching within high quality trade show directories. As you build more connections by exhibiting at these trade shows, you’ll be able to learn more about events from people that you meet. 

Where Do Trade Show Events Take Place? 

Trade show events usually take place in facilities like convention centers, many of which will actually connect to a hotel. The benefit to this is that you can actually stay at the same hotel where the event is taking place. Why is this beneficial? Well for one, if it’s a multi-day trade show event, it means that you can quickly and easily get back to your room for breaks.

Also, considering that many other visitors and marketers are going to be staying at the same hotel, you’ll be able to follow up with leads much more efficiently (since you can just invite them to the hotel’s in-house restaurant or bar area for a quick meeting). Remember that if you’re going to be staying in the same hotel, as the convention center where the trade show is taking place, be sure to book early! Rooms during these dates tend to sell out rather quickly so booking them earlier will increase your chances of having a convenient place to stay.

Book Travel Arrangements Far Ahead of Time 

With that in mind, make sure that you book all travel arrangements at least three months ahead of time (this includes your hotel room). Flights tend to be the cheapest when booked at least one month ahead, while booking your rental vehicle ahead of time will save you a lot of time and stress once you actually land in your final destination. Finding trade shows is the easy part. Profiting from trade shows is another matter.